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AUTO EDGE NEWS©  
2007- DET-070203

 

July 2, 2007 - Detroit, MI

In This Auto Edge News© Issue

NEWS: Driven by Incentives, Auto Sales Climb 4.1%
ARTICLE: Trial Closing
HUMOR: Prospects Trade In Objection
SPECIAL FEATURE: FREE ADVERTISING - FREE Eyes Everyday
ARTICLE: SPAM - What Industry Leaders Are Doing
TIP: ANTI-SPAM
- Embed eMail Addresses ...
SHOWCASE: AUTO DEALERSHIP WEBSITE
TIP: ONLINE SALES - Contact Prospects While In Your Site
NEWS:
Ford Motor Company - 100 Years In Review
TIP: RESOURCE - Sales Training & Education
HELP: Do You Need Help In The Cyber World?
TIP: RESOURCE - Free Fax To eMail Service

PHOTOS OF SPECIAL INTEREST: 51ST ANNUAL DETROIT AUTORAMA
(http://www.autoextremist.com/autorama.shtml)

BUSINESS SERVICES DIRECTORY: DealerToday.com
(http://www.dealertoday.com)



NEWS:
Driven by incentives, auto sales climb 4.1%

DETROIT - July 2nd, 2007

New vehicle sales in June were up 4.1% from last year, and ahead of May's pace, pushed to an annual rate of 16.4 million by record incentives. "Most of us have the gloves off," says General Motors chief sales analyst Paul Ballew.

Consumers are using generous incentives not to cut prices but to add more options without unduly boosting prices, according to Edmunds.com
... more
(http://www.usatoday.com/money/autos/2003-07-01-sales_x.htm)



ARTICLE:
Trial Closing

A "Trial-Close" is a form of questioning the salesperson uses in order to get the prospect to commit to the vehicle before the negotiation process begins.

With a trial-close, you can ...
(http://cyberdealertoday.com/trialclosing.htm)



Humor: Prospects Trade In Objection

Joe in sales goes to the front desk at the dealership, and tells his sales manager that a prospect he is working with keeps saying dealing with his truck as a trade is up in the air. When Joe decided to go to the prospect's house, the problem became clear ...


BUY YOUR USED VEHICLE INVENTORY ONLINE

Click here to visit Maheim Auction



The objection of the prospect's truck as a trade being up in the air.

The customers objection may not make sense to you, until you see it the way the customer does.

The customers objection may not make sense to us, until we look at it the way the customer sees it.




SPECIAL FEATURE:
FREE
Eyes Everyday

Want customers to visit your dealership every time they go on the Internet?

Like your dealership website seen by customers everyday at no cost to you?

Yes — and, you can.

What if your website visitors paid you to see your dealership website everyday?

Can customers and prospects as they send out emails promote your dealership?

Yes, and they will.

For the first time your dealership now can have its own fully branded, Private-Label Internet Access Service (ISP) that lets you stay connected with every customer and prospect and generate revenue at the same time. There is no cost for your dealership to set-up a branded ISP solution. You pay out nothing, yet you generate revenue for with each user (Subscriber) who signs up for your FREE or Premium Dial-Up, or Broadband DSL services.

Your dealership will be right there everyday in front of them on their PC desktop generating repeat traffic to your web site - every time each one of your dial-up Internet access users connect to the Internet, the first place they must go is your website; or a website location of your choice. You can change where they land as often, and as much as you like!

Now, offer your prospects and customers high quality dial-in Internet Access (56k V90), and every time they sign onto the Internet, they will visit your website first. You can even opt to offer them FREE Internet Access, either way they pay you, and ...

all of this - at zero cost to your dealership.

The average Internet user connects 20 times a month according to recent statistics. That's 20 times a month your dealership will be visited by each Internet access user you have. FREE continuous exposure, the high everyday visibility at NO COST - that's powerful.

At no cost to you, you get your own complete branded ISP website.

Click here to see what your ISP will have. Your actual ISP website will be like this sample, except yours will reflect only your dealership information (logo, colors & more).

Both you, and every one of your ISP users get great support — free.

You can create your own landing page in your dealership website that all of your ISP users will see daily as they first dial into the Internet. With your own landing page you'll be able to post service specials & different new and used vehicle specials every day. You can even have your all of your ISP members land on a different page in your dealership website every day.

Tremendous Traffic Builder

Imagine Internet ad banners like this one below promoting your dealership!
(You can advertise 'Visit our dealership website and you can get FREE Internet Access' in
all your other dealership advertising, and watch consistent traffic come to your dealership website).



Included account features that your ISP customers get:

Nationwide Access
-- 4000 USA & Canada dial up numbers
Parental Controls
   Block website's you feel are inappropriate.
10 eMail Addresses
-- Give everyone in the family their own email address!
Power eMail & Features
   POP IMAP SMTP at no extra charge.
Unlimited Access
-- No limits on hours or hidden usage charges.
Maximum Speed
   Full 56k access.
High Quality Internet Service
   No hassles, no problems, and a great price!

Instant Messaging
   Every major chat program supported.

Now you can offer your prospects & customers high quality Free unlimited and low-cost Internet access service in the USA & Canada.

Everyone using your Internet Access will
SEE YOU EVERY DAY!

Click here to get started, you can have your branded ISP online quickly - It's FREE for you!

Have questions about the branded ISP, please let us know?



ARTICLE:
SPAM - What Industry Leaders Are Doing

What Microsoft Bill Gates thinks ...
"Like almost everyone, I receive a lot of spam every day, much of it offering to help me get out of debt or get rich quick. It's ridiculous ... "
(http://www.microsoft.com/mscorp/execmail/)

Autobytel Says No to Spam - Driven Vehicle Purchase Requests
Expanded “No Spam” Policy Represents Third Phase of Sweeping Customer Quality Strategy; Dealer Closing Ratios Climb Nearly 30% Since January ... (http://autobytel.net/content/home/help/pressroom/pressreleases/index.cfm?id=4;4&action=template&ArticleID=138589)

What the (FTC) Federal Trade Commission
... the marketer then uses special software that can send hundreds of thousands - even millions - of email messages to the addresses at the click of a mouse ...
(http://www.ftc.gov/spam/)

TIP: ANTI-SPAM - Embed email addresses into word links
Don't have email addresses typed out in your website. This will thwart most email harvesting softwares.
Some examples to use
--> Contact Us | More Info | eMail Me | Request To Be Contacted




 AUTO DEALERSHIP WEBSITE SHOWCASE

 Dealership:  www.martyfeldmanchevy.com



NEWS: Ford Motor Company In Review

HAPPY 100th BIRTHDAY FORD!

Ford Motor Company USA - Turns 100 Years Old
(http://www.usatoday.com/money/gallery/ford100/flash.htm)

Crains Detroit Business - The Ford Legacy
(http://www.crainsdetroit.com/cgi-bin/page.pl?pageId=286)

A Simplified Family Look - The Ford Family Tree
(http://www.autonews.com/article.cms?articleId=44090&a=a&bt=Ford)

The Oldest Dealership - It's Older Than Ford Motor
(http://www.autonews.com/article.cms?articleId=43931&a=a&bt=Ford)

Ford Motor Company - 100th Anniversary Website
(http://www.fordmotorcompany.com/en/heritage/centennial/default.htm)



TIP:
RESOURCE - Sales Training & Education
For Dealership Sales Staff & Sales Managers

CyberDealerToday is proud to help skyrocket your success by bringing you the automotiveNo shipping or handling charges sales, motorcycle sales, marine sales and RV sales and service training success tools of the Trade for salespeople and managers.

Our CyberDealerToday vehicle sales training division prides itself in creating easy to understand and implement programs, sales books, training manuals, organizational systems, audio's and email cyber-training programs for vehicle dealership salespeople and managers.

Award Winning Vehicle Sales & Service
Training Programs

As reflected by our clients, our sales training products and service advisor training products have been purchased by dealerships, training companies, and manufacturers across the USA, as well as by vehicle manufacturers, and dealers in other countries around the world. Available Training

 




TIP: 
RESOURCE - Free Fax To eMail Service

Have faxes sent to you and pick them up anywhere you access your email.

The fastest and easiest way to receive faxes — whether you're on the road, at the office, or working from home. eFax Free allows you to receive faxes by email. No more standing around the fax machine waiting for your fax to arrive. No more wandering eyes looking at your confidential documents. No more missed voice mails. With eFax Free you receive your faxes as attachments in your email account.

eFax Free is always free — no hidden costs, or charges at: www.efax.com





Do you need help in the Cyber World?

  •   With Your Website and/or eMail Web page Designs
  •   Internet Marketing - eMails / Banners Campaigns
  •   Online Customer Relationship Management (CRM)


We're confident we can help you exceed your goals, so visit us online today!



TIP:
ONLINE SALES - Contact Prospects While In Your Site

Wouldn't you love to actually converse with ready auto buyers right as they are surfing the pages on your website? That's right, "Live Help" on your website - another proven (and welcomed) communication tool that we can help you easily implement.

Put Your Staff In Your Website

 

Stand out from the rest, communicate with online customers in a unique way.



ABOUT CYBERDEALERTODAY.COM

CyberDealerToday Is located in Motor City, Detroit, Michigan. We have the professional design, marketing, customer management, and support help you need, when you need it.

Our Services: Dealership Website Design and Database Development, CSI SMART Market Analysis, Zip Code Targeted Direct Mail Marketing; Geo-Targeted Internet Marketing; Online Customer Relationship Management (CRM) Systems; and Award Winning Sales Training.

At CyberDealerToday, we have our focus on your goals.

Our first goal is to attract prospective vehicle buyers in your local area searching the Internet to your dealership website and increase your online sales inquiries.

Our second goal is to guide your dealership in converting a higher percentage of your website visitors to leads and drive quality traffic into your dealership and to convert your website leads and showroom traffic into vehicle buyers.

Our third goal is to help you ongoing excel in the cycles of customer relationship management and to retain your customers for life.

CyberDealerToday.com
  eMail: Contact Us

Click here to visit CyberDealerToday.com


I
ncrease Your Dealership's Sales and Profits Today!


www.cyberdealertoday.com


HAPPY FOURTH OF JULY


Our staff wishes you and yours a safe and happy Independence Day!



In The Next Auto Edge
© News Issue

SPECIAL FEATURE: How To Stop The Bleeding In Service
NEWS:
One significant news item (to be determined by current news events)
ARTICLE:
12 Habits That Win Business
ARTICLE: New Financial Information Law & Right To Privacy
TIP:
EMPLOYMENT - Need Help At The Dealership?
ARTICLE:
(F&I) Finance & Insurance In The News
TIP: RESOURCE - Vehicle History Sources
SHOWCASE: AUTO DEALERSHIP WEBSITE
TIP: WEBSITE - Online Inventory Assistance
TIP: ONLINE SALES - Convert Website Visitors To Leads

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Click here for information on how to get your own private-label branded Internet Access Service (ISP)