Other Dealership Training - Onsite

"General Sales Manager"
The Winning Game Plan


Phase One | Phase Two | Phase Three

GSM Program Overview

This comprehensive program is a three phase program. The structure of the program, including the number of training days will be based on meeting the range of needs for each dealership.

Program Components

• Phase One - The Initial Assessment

• Phase Two - The Installation

• Phase Three - Ongoing Training & Consulting

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Phase One
Information Gathering

During this phase, RBI will work with appropriate personnel of each dealership to gather information that is essential in order to:

• Tailor the Program to specific needs within the Dealership

• Identify processes, practices, and resources that are currently in place in each dealership.

• Understand the culture and image of the dealership as a whole.

• Identify several key managers whose experience, skills, and interest would enable them to be trained as key Partners.

Pre-Installation Strategy:

At the conclusion of the Initial Assessment, we will work with key representatives at the dealership to:

• Summarize the results of the assessment.

• Identify the key Partner who will be the primary in-house training resource.

• Review the components and logistics of the entire program.

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Phase Two
The Installation

During Phase Two, we will present a series of Workshops that are unique in the industry for a variety of reasons; such as:

• Participants learn to apply material to real-life situations.

• Participants do not dwell on the theoretical and the generic.

• The Workshop Leader is not just a presenter; instead is an expert in his field who has successfully applied everything he trains.

Managers Workshop:

We will introduce the entire Sales management team to the following areas:

• The primary features of the selling method:

R•B•I Score™

• The elements of our Total Selling System

• Showroom traffic control.

• Desking & managing the department.

• Forecasting, tracking & monitoring.

• Various additional administrative and support tools and strategies.

Sales Team Workshops:

We will introduce all Salespeople and Sales managers together to a proven selling method that will:

• Enable the Sales Team to increase both volumes and profits.

• Constantly increase customer loyalty and satisfaction

• Enable Salespeople to know exactly where they are in the selling process and which step to take next.

• Provide strategies and techniques to gain customer commitment in a customer-friendly way.

• Provide a more systematic way for Managers to track and monitor each selling opportunity.

The initial training conducted by one of our senior trainers will complete the installation of our Program; thus laying the foundation for all future training.

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Phase Three
Ongoing Training & Consulting

After the Installation has been completed, the Program implements the following activities:

• On-Site Sales & Sales Management Training.

RBI will provide systematic training and skill practice for Salespeople and/or Managers based on an analysis of ongoing feedback; build on expands the knowledge and skills base established in the initial Workshops; enables new members of the sales Team to participate in training on
R • B • I • Score™; enables Sales Managers to master the tools used in the Total Selling System.

• In-house Sales & Sales Management Training.

In addition to our monthly visit to the dealership, RBI will provide a monthly training schedule that is carefully designed and thoughtfully prepared by RBI and presented by Dealership Management (key partner) as follows:

• Planned weekly sessions.

• Complete training package with instructions.

• All needed training materials.

• Weekly phone contacts and reporting Systematic two-way communications to provide coaching and feedback to Managers.

RBI's Formula For Success

RBI knows the elements that are crucial for the success of the program and all of the participants.

• R • B • I • Score™ Training has received national recognition for its effectiveness.

• The comprehensive program ensures that the Total Selling environment gets attention.

The R•B•I Score™ Training
Is Second To None
In The Automotive Industry

RBI's workshop leaders/consultants have first hand experience in using what they are training - they are not just presenters.

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