CyberDealerToday - Auto Dealership Training, Auto Sales Training

Automotive sales training is defined as those things which are done to help automotive salespeople and managers gain mastery in the skills, concepts, behaviors and attitudes that will enhance their expertise in influencing prospect to make positive purchasing decisions.

Auto sales training concentrates on how prospective sellers and buyers interact. It provides tools and techniques that help automotive salespeople and managers learn what they must know in order to persuasively present their goods or services to buyers in terms that buyers will understand and ultimately respond to.

Salesperson, Inc. not only provides large group seminar and in-dealership auto training, but also the tools necessary for marine vehicle salespeople and managers to reach that next level of sales and financial success.

Programs listed are now available where noted either for online download in PDF format, and on CD-ROM (mailed to you when ordered).

To order online, add the program(s) you want to the shopping cart, then check out. Or, to order by fax or mail, click on the Acrobat Icon below, download and print the order form, then fax or mail it in to us.

If you need the Adobe Acrobat Reader Program, click on Get Acrobat Icon below to get the Acrobat Reader program now.

We also happily accept American Express and Discover Card orders by phone, fax or mail.

eBook (PDF)
Not Available

CD-ROM Disk
$349.00

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For The Salesperson

The Complete Automotive Salesperson Library

Includes these three programs are on one CD-ROM:

The Ultimate Automotive Salesperson
Automotive Salesperson, Inc.
The Auto Salesperson's Organizational Planbook

The Complete Automotive Salesperson Library

Available only on CD-ROM
Secure Online Ordering

eBook (PDF)
Not Available

CD-ROM Disk
$189.00

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The Ultimate Automotive Salesperson

Every person should strive to be the best that he/she can be, no matter what the challenge. It is your responsibility to educate yourself, and not wait for someone to do it for you. The Ultimate Automotive Salesperson will help you accomplish your goals by providing you with a complete process for selling new and used vehicles.

Table of Contents:

Chapter 1: Philosophy of an Automobile Customer
Chapter 2: Philosophy of an Automobile Salesperson
Chapter 3: How to Get Started
Chapter 4: Greeting
Chapter 5: Inventory Walk
Chapter 6: Product Presentation
Chapter 7: Demo Ride
Chapter 8: Negotiation
Chapter 9: If You Don't Sell the Car
Chapter 10: If You Do Sell the Car
Chapter 11: Pre-Delivery Procedure
Chapter 12: Delivery Procedure
Chapter 13: Prospecting
Chapter 14: Phone-Ups
Chapter 15: Switching to a Used Car
Chapter 16: Out of Stock vs Dealer Trades
Chapter 17: Follow-Up Programs
Chapter 18: Paperwork
Chapter 19: Organization
Chapter 20: Qualifying Questions
Chapter 21: How to Sell to Women
Chapter 22: Competitive Analysis
Chapter 23: Leasing vs Buying
Chapter 24: Objections and Closes
Chapter 25: Continuing Education
Chapter 26: How to Handle a Slump
Chapter 27: How to Use a Computer in Your Business

This is the complete auto sales training guide to selling new and used cars and trucks. It will take a salesperson through the entire auto sales process:

complete from the first moment he or she steps onto the showroom floor
for those who want to know how to become a complete professional automobile salesperson
even how to handle a slump, and everything in between

When an individual makes the commitment to become an automobile salesperson, he/she receives very little, if any, training. Although training and development programs are slowly gaining importance in the industry, it takes more than what is currently being offered to adequately prepare the salesperson for today's market.

If you are a new recruit who is starting automobile sales as a new career, you're probably feeling a little nervous and insecure. Starting anything new can be frightening unless you have a complete overview of what to realistically expect. By understanding your responsibilities in advance, you will know which tasks to learn, and what kind of goals to set.

If you are an experienced salesperson who may not be producing to your expectations, you may need to go back to the basics and remember what made you successful in the first place.

These are just a few of the reasons why The Ultimate Automotive Salesperson may be just the tool to take you to that next level of sales and financial success.

As you thumb through the chapters in the downloadable Adobe Acrobat preview of the program, you will find everything you need to give you a better than average chance for success in automobile sales.

Every person should strive to be the best that he/she can be, no matter what the challenge. It is your responsibility to educate yourself, and not wait for someone to do it for you. We are sure The Ultimate Automotive Salesperson will help you accomplish your goals.

Click on PDF Icon
to Preview Program

The Ultimate Automotive Salesperson

Available as Download, or on CD-ROM
Secure Online Ordering

eBook (PDF)

$39.00

CD-ROM Disk
$59.00

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Automotive Salesperson, Inc.

Automotive Salesperson, Inc. teaches salespeople the business side to selling new and used cars and trucks.

This is not a selling skills course:

it's a well-defined, self-study program
teaches salespeople how to "run their business like a business."
Includes a yearly accounting program.

Selling will always be one of the greatest occupations you can choose. In sales, you have the opportunity to make unlimited income, or you have the opportunity to make very little income. Either one is up to you. But the one thing I’ve realized is that everyone has the potential to make more money. And in most instances, it won’t necessarily take more skill, but it will definitely take more work. It’s going to be the work above and beyond your current selling process that will take you from one level to the next. Once you understand this, you’ll be on your way to developing a plan for how to make it happen.

We’ve determined that increasing a salesperson’s selling skills alone will not give a salesperson the tools necessary to attain that next level of success. Once a salesperson learns the basic fundamentals of selling, or the “10 Steps to the Sale”, additional business will come from understanding the business aspect of sales; all of those areas above and beyond the basics that salespeople need to learn.

Automotive Salesperson, Inc. consists of an easy-to-follow, 10-step process that teaches you how to “run your business like a business, as compared to running it by “pot-luck” which basically means, whatever happens, happens.

Once you view the downloadable preview Adobe Acrobat file, you’ll see how looking at yourself as a “business-person” as compared to a “sales-person” will definitely be the philosophy to your future success.

Click on PDF Icon
to Preview Program

Automotive Salesperson, Inc.

Available as Download, or on CD-ROM
Secure Online Ordering

eBook (PDF)

$59.00

CD-ROM Disk
$79.00

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Automotive Salesperson's Organizational Planbook

This is an auto industry-specific program that will help your salespeople become better organized.

You can print out the organizer
as many times as you'd like, for as long as you like
or, take the .pdf file to your printer, and have them created with your dealership covers

Organization is a word that falls into two main categories within automobile sales. The first has to do with the way you organize your time away from the dealership, and the second consists of a systematic process of doing business. Both are very important and should be studied as well as practiced.

Organization gives your life purpose and direction, and the structure and raw energy needed to succeed. The more organized you are, the more confident you'll become, and the more alert and sharp you'll remain. Because life has become so fast paced, it's important to have a system to help make your days, weeks, and months flow more smoothly.

In order to attain this level of organization, we’ve developed the Automotive Salesperson’s Organizational Planbook.

This is a complete system for organizing such areas as:

• Today’s Goals
• Today’s Totals
• Things-To-Do List
• Phone-Up List
• Follow-Up List
• Appointments
• Ups
• Prospect Calls
• Want List
• Mailouts
• Complete Customer Log

Everything you’ll need to help organize your daily routine. And the great thing about the Automotive Salesperson’s Organizational Planbook is once you purchase it, you can print out month after month without any additional cost. That’s a tremendous savings over the years.

Click on PDF Icon
to Preview Program

The Automotive Salesperson's Organizational Planbook

Available as Download, or on CD-ROM
Secure Online Ordering

eBook (PDF)

$39.00

CD-ROM Disk
$59.00

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Cyber-Training for Auto Salespeople

With Auto Salesperson Cyber-Training, the dealership sales staff will receive a selling skills lesson in your email box every single week for an entire year. These lessons are formatted in an exciting new ebook technology that looks just like you're turning the pages.

You can either open it in your browser, or download it to your computer and save your collection of ebook training sessions. You will also receive a wordpad file so you can print the lessons for all of the salespeople and managers.

$260 Per Year for the Entire Dealership Sales Staff

Download the preview file to your PC, then click to play.

Cyber-Training for Auto Salespeople

Sent every week by eMail
Secure Online Ordering

Click To
Download
<-- A Sample

eMail Cyber-Training
One (1) Year $260.00

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For The Manager

The Ultimate Automotive Manager

This is a book that provides every dealership department manager the tools necessary to become an effective leader. The easy-to-read format will give you the tips you’ll need at-a-glance, leaving you plenty of time to run your department.

You’ll learn:

• how to manage for success
• how to increase your staffs performance
• how to hire and fire, praise and criticize
• do performance reviews
• ...and more!!

Management is an important responsibility. It’s a position that requires more than just an understanding of the normal day-to-day operations of your department. The success of your job is dependant upon your ability to turn ordinary people into outstanding employees.

There are few things more rewarding for a manager than to watch his/her employees grow. This continued growth is what takes a company from one level to the next in stability, as well as profitability.

If you’re the type of manager that takes pride in your department, and your staff, then welcome to The Ultimate Automotive Manager.

The Ultimate Automotive Manager is a book that provides every supervisor or manager the tools necessary to become an effective leader. The easy-to-read format will give you the tips you’ll need at-a-glance, leaving you plenty of time to run your department.

Since we understand that most managers are very busy, each chapter averages from 4-6 pages of valuable information. The chapters are laid out in alphabetical order for quick access to any of 23 topics. There’s no need to read this book from cover-to-cover. Simply choose the topic of interest, take 5-10 minutes of reading time, and you will pick up many ideas that will make you a more capable leader.

The business world belongs to individuals who can effectively hire the right people, keep them motivated, and get their employees to work at peak performance. Whether you’re already established as a manager, or just starting out, The Ultimate Automotive Manager can be the key to your success.

Click on PDF Icon
to Preview Program

The Ultimate Automotive Manager

Available as Download, or on CD-ROM
Secure Online Ordering

eBook (PDF)

$39.00

CD-ROM Disk
$59.00

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Automotive Manager's 52 Week Lesson Planbook

The Auto Manager’s 52 Week Lesson Planbook is a unique method for Sales Managers and Trainers who want to provide their salespeople with training on a weekly basis. This planbook provides you with all thematerial necessary to produce a half-hour training session during a normal sales meeting.

This program will help you:

• provide training on a continuous basis
• develop a format to create your own lessons
• have a more productive sales meeting or training session
• ... and more!!

With the growing need for quality salespeople, it becomes vitally important that both management and staff work together to gain the skills necessary toward success in every dealership. By utilizing this program in its entirety, you can help create the type of well-rounded individual who will enhance both sales and profits.

Along with this, your direct involvement in the success of your staff will surely increase longevity and make for a happier organization. This is not to say that this program is a cure-all for any problems that may take place within your dealership, but by providing proper and consistent training, you will notice a definite improvement in the quality, reliability and performance of your staff.

The amount of improvement will be determined by your active involvement in training, and the consistent follow-up necessary to produce these results. And in this case, follow-up is the operative word.

The Automotive Manager’s 52 Week Lesson Planbook is a series of half-hour lesson plans that allows a Sales Manager or Trainer to conduct an instructional session during a sales meeting, or during any other prescribed time. It is meant to be a guide, and can be personalized and adjusted according to the trainer’s individual needs or beliefs.

By following the step-by-step methods, your salespeople will receive a weekly dose of Selling Skills, Career Development and Human Development training that will last a lifetime.

Click on PDF Icon
to Preview Program

Automotive Manager's 52 Week Lesson Planbook

Available as Download, or on CD-ROM
Secure Online Ordering

eBook (PDF)

$119.00

CD-ROM Disk
$149.00

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Cyber-Training for Auto Managers

With Auto Manager Cyber-Training, the dealership management will receive a management skills lesson in your email box every single week for an entire year.

These lessons are formatted in an exciting new ebook technology that looks just like you're turning the pages. You can either open it in your browser, or download it to your computer and save your collection of ebook training sessions. You will also receive a wordpad file so you can print the lessons for all of the salespeople and managers.

$260 Per Year for the Entire Dealership Management Staff

Download the preview file to your PC, then click to play.

Cyber-Training for Auto Managers

Sent every week by eMail
Secure Online Ordering